2. Connecting People and Information
to Create New Excitement- Enhancing Lifestyles with Information and Communications Technology (ICT) -
Provide new experiences and enrich the lifestyles of our customers by
promoting the adoption of smart devices.
Concurrently, create value for both consumers and enterprises by
providing partners with attractive platforms that connect people to information.
Sustainable development goals
| Risks |
|---|
|
| Opportunities |
|---|
|
Value creation
(1)Realize attractive customer value
through the spread of smart devices
| Target vision | Helping everyone enjoy the value of the latest devices and communication services |
|---|
We provide unprecedented new experiences and excitement through a wide range of technologically innovative services.
Main businesses
- Provide wide-ranging customer value and service plans through the spread of smart devices and multiple brands
- Provide services that harness Group synergy, such as Yahoo! JAPAN, PayPay, and LINE
- Provide new experiences using 5G (VR, sports viewing, metaverse, etc.)
| FY2024 | |
|---|---|
| KPIs | Results |
| Smartphone cumulative subscribers: Annual net additions of approximately one million | 1.04 million |
| Understanding customer feedback / NPS*1 improvement: Number of surveys collected | 4 million |
| FY2025 |
|---|
| KPIs |
| Smartphone cumulative subscribers: Expansion of the continuous customer baseUpdate |
| Understanding customer feedback / NPS*1 improvement: Number of surveys collected |
Related link
[Note]
-
*1
Net Promoter Score, a metric used to assess customer loyalty
(2)Provide an environment
in which everyone can access information
| Target vision | Progress on infrastructure for acquisition and distribution of easily accessible information |
|---|
We contribute to realizing a society where everybody has equal and unimpaired access to the latest information.
Main businesses
- Provide news and information and increase accessibility through Yahoo! JAPAN and provide services through the LINE communication app, etc.
- Hold smartphone classes in stores nationwide
| FY2024 | |
|---|---|
| KPIs | Results |
| Aggregate utilization rate on LINE NEWS / Yahoo! News: 79% or higher | 79.3% |
| Smartphone classes: 1 million classes | 1.03 million classes |
| FY2025 |
|---|
| KPIs |
| Aggregate utilization rate on LINE NEWS / Yahoo! News: 79% or higher |
| Number of participants in smartphone classes: 1.2 million participantsUpdate |
(3)Leveraging ICT to create new lifestyles
and enhance the foundations for daily life
| Target vision | Expanding the number of ICT service users in lifestyle fields |
|---|
We contribute to the enhancement of lifestyles by expanding online shopping and improving the convenience of services closely related to daily life such as education, medical care, and finance through ICT.
Main businesses
- Contribute to education, healthcare and finance using ICT (Yahoo! JAPAN, PayPay, LINE, LOHACO, HELPO, AI Smart Coach, etc.)
- Evolve retail through new BtoC and CtoC platforms (Yahoo! JAPAN Shopping, ZOZOTOWN, ASKUL, etc.)
| FY2024 | |
|---|---|
| KPIs | Results |
| Cumulative registered PayPay users: 70 million*1 | 68.38 million |
| E-commerce domestic merchandise transaction value: ¥3.03 trillion |
¥3.12 trillion |
| FY2025 |
|---|
| KPIs |
| Cumulative registered PayPay users: 70 million*1 |
| E-commerce domestic merchandise transaction value: ¥3.12 trillionUpdate |
[Notes]
-
*1
Figure is a medium-term target for PayPay Corporation only
-
*
Unless otherwise specified, the KPI metrics and targets, as well as results, are for SoftBank Corp. on a standalone basis.
-
*
“Main businesses” include initiatives by SoftBank Corp. and group companies.